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Understanding 9/11Why metaphors matter : Understanding the power of implicit comparison and its uses within the Marine Corps
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Includes bibliographical references
Introduction : why focus on metaphors -- The role of metaphors in language. Metaphors in literature and rhetoric ; Metaphors in rhetorical practice -- The force of metaphor in cognition. From rhetoric to cognition ; Metaphor as a cognitive process ; Metaphors we live by -- Metaphors for marines. Doctrine: metaphor and meaning in teachings ; Innovation: conceptual and organizational change ; Culture: cross-cultural communications -- Leadership: metaphor, goals and values
Introduction : why focus on metaphors -- The role of metaphors in language. Metaphors in literature and rhetoric ; Metaphors in rhetorical practice -- The force of metaphor in cognition. From rhetoric to cognition ; Metaphor as a cognitive process ; Metaphors we live by -- Metaphors for marines. Doctrine: metaphor and meaning in teachings ; Innovation: conceptual and organizational change ; Culture: cross-cultural communications -- Leadership: metaphor, goals and values
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- External-identifier
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urn:oclc:record:1102353184
![[WorldCat (this item)]](/images/worldcat-small.png "[WorldCat (this item)]")
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Library of the Marine Corps
FEDLINK - United States Federal Collection 
American Libraries 
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